Recently, blockchain entrepreneur Sun Yuchen completed a remarkable space journey. This brief yet significant trip lasted only about 10 minutes, but the cost amounted to a staggering 28 million USDT, averaging 2.8 million USDT per minute.

This expensive space journey has sparked widespread discussion. Many netizens have voiced their concerns, with some even joking that it was a case of being harvested by SpaceX founder Elon Musk. However, in the face of various doubts, Sun Yuchen appeared confident. He smiled and stated that this space journey brought approximately 200 million USD in attention value to his blockchain project Tron.

Sun Yuchen's response has sparked deep reflection on business strategies. In today's digital age, brand awareness and public attention often translate into actual economic benefits. Although this space journey was costly, from a marketing perspective, it may indeed have brought returns to his company that exceed the expenses.

However, this high-profile marketing approach has also sparked discussions about the way wealth is used. Some argue that if this huge sum of money were used for scientific research or public welfare, it could generate greater social value.

Regardless, this space journey has undoubtedly garnered a lot of attention for Sun Yuchen and his project. In the highly competitive Blockchain industry, how to achieve maximum exposure with limited resources is indeed a question that every project needs to ponder.